Alternate View Now Open

Alternate View, redefining the eyewear experience by blending top-tier eye care with luxurious self-care services, is now open at Carmel City Center. As a premier destination for those seeking an upscale eye care experience, Alternate View offers a unique approach that combines comprehensive eye care with a boutique atmosphere. In addition to traditional eye care, the boutique specializes in dry eye treatment and a wide range of facially adjacent services designed to enhance your overall well-being. Their upscale offerings include IPL dry eye and facial treatments, microneedling, lash cleaning, and non-surgical lid lifting — services that complement the eye care experience.

The new state-of-the-art facility provides complete eye care services, including a specialized focus on dry eye treatments. Their team of experts is dedicated to delivering personalized care and support, ensuring each visit is tailored to meet the individual needs of each client.

Alternate View’s commitment to quality is reflected in its curated collection of unique, high-end global eyewear brands, its selection of premium contact lenses, and its bespoke approach to client styling. Their simplified process eliminates upselling and focuses solely on delivering the best for their clients.

“We are thrilled to be in the heart of Carmel City Center, sharing our new, premium eye care and self-care experience with the local community. We offer a diverse selection of eyewear and services that help tell a story for every personal style,” says Mollie Tavel Kaback, the store’s owner.

Alternate View is located at 750 Veterans Way, Suite 228